Is your Virtual Assistant website worth visiting?
No, I am not being rude, just very realistic about a lot of websites
When I find your Virtual Assistant site what do I see?
- Nice graphics?
- Well laid out pages?
- No more than 50 to 100 words per page (because you have managed to fill it with pictures and white space…)
?
- An 0845/087 or mobile number?
- No idea of where you are located?
- No real information about how you do what you do?
All of the above are irrelevant and some could be breaking laws relating to websites.
There is a very good book with a title something like ‘How I make money with Crappy looking websites’. Google
cannot see your graphics or white spaces, nor can any of the other search engines. All they can do is evaluate you
on your content. Google may not even note your meta-tags.
You should be providing unique high quality content. Yes you may work from home as a Virtual Assistant, yes you
may offer only one or two skills BUT you have to prove that you are an expert at those skills. Google advises every
website owner to have “unique and relevant” content.
If you are a bookkeeper - prove it. List your qualifications so that prospective clients know that they will be
dealing with a professional.
Offer advice - perhaps a page on which you note the important dates for accounting in your
country. Taking time to produce pages with information rich content will lead more sites to link to these pages as
informative for their clients. These links will ‘drag’ your site up the search engines.
You may think that a one page website will do - well under current rules Google will NOT list a one page
website.
Search the Internet for information in your virtual assistant field. Write it up as both articles and
website content and keep doing this. Submit the articles to article directories and enrich your site with
content.
Does this work - well I have 2 sites on the first page of Google and I did just this. Make your
website worth visiting, it is work but it is work that generates paying clients.
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