Good Content Article Writing

It is what you put in your articles that is most important. Let us take the home typist. They just sit there all day and type – err no! Most home secretaries or Virtual Assistants do digital dictation. This is a minefield not just for the experienced transcriptionist but for the client.

What is the best way to dictate or record a group session, what is the time it will take to transcribe one hour’s dictation, what if the recording is bad, what if they are using a non standard method of recording – video tapes are not unusual… The ‘what if’s’ go on and on. Now I know that there is an article that details as many solutions as possible for the client, what do you think the client’s response will be to the writer. They will be regarded as an expert and probably get the work.

Look in your outbox. What is the question that most clients ask or the problem that you have to solve. You will probably find more than one but one will probably stick out like a sore thumb. Write your first article on this because if some of your clients have this problem, so do many others who could well become your clients.

Write to help and advise

Writing with the aim of helping and educating your client and future client base will increase your visibility and creditability. Explain that the problems they are having are not unusual and can be solved by an experienced user of the product or skill. Most importantly, ensure that you only write what you really know about. I cannot claim that you will make $2000 from any one article, or anything at all, but if you don’t do this you will never know.

Remind your clients you know what you are doing

You should have a mailing list of clients and perspective clients. Remember to either send them a copy of your article (personalised) or send them a link to the article on your website.

Create a booklet

It is amazing how easy it is to find you have written 10 or more articles. Put them together into a book in Word or Adobe Acrobat and allow visitors to your site to download the booklet in exchange for their e-mail address. You can now keep in touch with interested prospective clients or colleagues.